Star Image-Olly Murs

Oliver Stanley "Olly" Murs is an English singer-songwriter, musician and television presenter. Murs rose to fame after finishing as the runner-up in the sixth series of The X Factor in 2009. He is currently signed to Epic Records in the United Kingdom, Columbia Records in the United States, and Syco Music. In May 2011, it was announced that he would return to The X Factor to co-present spin-off show The Xtra Factor with Caroline Flack. His autobiography, Happy Days, was published on 11 October 2012.

In February 2011 he participated in the BT Charity Trek, with other celebrities, as part of the 2011 Comic Relief Red Nose Day campaign. The celebrities spent five days in the Kaisut desert in north Kenya, covering 100 kilometres (62 mi) in temperatures up to 40°C. On 2 April 2011, he appeared in a celebrity version of Who Wants to Be a Millionaire? And won £10,000 for charity.

On 5 and 6 December 2011, he supported Gary Barlow at Barlow's Concerts at the Royal Albert Hall, where they performed together on the Take That hit Shine. In March 2012, he performed at the 'Big Gig' event in Birmingham. On 24 March, In aid of Sport Relief, he performed alongside Rizzle Kicks, Vida and JLS at a special charity concert, held at The O2 Arena in London. On 19 April, a three-part documentary trailing him throughout his UK Arena Tour, entitled Olly: Life on Murs, premiered on ITV2. It drew over half a million viewers. On 22 April, he appeared on a celebrity edition of Deal or No Deal, where he won 50p for his chosen charity, Brainwave, a local charity based in Ollys' hometown that he became a patron of for children with brain conditions such as cerebral palsy or developmental delay. On 27 May, Murs played for England in a charity match for Soccer Aid at Old Trafford. He is also a patron for the Nordoff-Robbins music therapy charity, and more recently he has become a patron for the Rays of Sunshine Children's Charity, who grants wishes to seriously or terminally ill children aged 3–18 in the United Kingdom. In August 2012 he performed at V Festival where he did his own set and also joined Madness for a performance of It Must Be Love and One Step Beyond.

More recently, he has also been involved in some modelling/fashion work. He was the face of European clothing store New Yorker in March 2012 for their men's spring/summer 2012 range. Participating stores in Germany and Luxembourg ran a promotion in this period where customers were able to have their picture taken with a cardboard point-of-sale display of Olly. He has also modelled for the autumn/winter 2012 range of Robbie Williams' clothing label. Right now Olly is touring with Robbie Williams on his UK arena tour. Also on the 6^th July he performed with artists such as Little Mix and Labrinth at Alton Towers.

Olly is known for usually also wearing a hat similar to this one. He is also known for wearing tight trousers. He wears current in fashion clothing; however his clothing does not suggest any sort of price. He is also known for being quite cheeky and down to earth considering he is a celebrity. He is also known for wearing braces which isn’t a modern trend but is becoming more popular thanks to Olly. Like most artists Olly has his own range of merchandise which can be found on his own website. Fans are able to buy clothing such as t-shirts and jumpers. Fans are also able to buy little keep sakes such as a wristband, mug and key ring. Some items of clothing have recent tour dates on the back. However some of the merchandise is made to look like Olly. Take the picture below. Olly is famous for wearing braces. This t-shirt lets you ‘wear braces’ just like Olly. Olly has brought out 3 albums and has had four number one singles. Ollys albums and singles are also available to buy on his website as well as sites like iTunes.

Olly Murs's digipak conforms to his genre for his digipak. His use of multiple colour appeals to his younger audience, although the picture appeals to his older audience who view him as 'handsome'. However his first digipak was more indie looking with the use of balck and red. The use of a repeated image of him but in different poses highlights his star image that of being cheeky and having moves as well as a voice.